We at Van der Mast are aware that our future position in the market and revenue comes from today’s innovation.
In our opinion innovation is the ability to conceive, develop, deliver and scale new products, services, processes and business models for our customers. Resharpen the blades as a service to our customers, to develop and implement the process for this with our business partners and with this achieve a lower and durable CO2-footprint and lower TCO for our customers is just one example to underline our drive for innovation.
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To be effective with innovation we always ask ourselves who is the customer and what problem do they need to solve? Are there particular trends driving changes in our customer needs? Is the solution compelling and can it be executed? And of course there is the question how does the business case looks like for the long term? This means that we are aware of the fact that we sometimes need to invest in time and money upfront to realize a partnership and benefits for the environment and the business for the long term.
15+
Patents on unique
chopping technology
35%
Hours spent
on research